About Us
Strategic growth partners with a passion for story-telling, data-driven insights and innovative strategies, we help brands cut through the. noise and connect with the right digital audience.
Whether you’re launching, scaling, or redefining your brand, we’re here to make marketing simple, effective, and unforgettable. Let’s build something great together!
Raya Bass
CEO – Lead People Person
Loves nature, camping and creation, helping people, and solving problems. Writer, woodworker, and old-school pool shark. After spending most of her professional career leading marketing for an innovative manufacturing company in the oil and gas and energy Industries, Raya diversified into building and consumer products. She eventually transitioned to working solely with service-based entrepreneurs and small business owners while consulting various B2B companies and launching Strategy Boss LLC in 2025.
John Smith
Head of Development
Avid mountain biker and dog walker, project starter. Gamer and gardnerer, addicted to fixing code and performance glitches. Founder of ACME company. Early staff at XYZ in Houston, TX.
Alice Smith
Head of Content & Design
Loves coffee and morning runs; stays up late submerged in design and music. Launching design podcast and heads up XYZ graphic design school in Dallas, TX.
